We turn your great designs into CGI works of art.

The challenge lies in understanding where YOU are in your design process, and that's where we step in to bridge the gaps. If your design is still in its early stages, we embrace the opportunity to exercise artistic license and bring fresh perspectives. If you are at RIBA stage 4, we read and interpret your drawings like a conductor reads a score.

What sets us apart is our ability to identify and enhance the key selling features of your project. For retail spaces, it's all about maximising footfall and creating an inviting atmosphere that draws customers in. We craft cool, trendy spaces in office environments that inspire creativity and productivity. For residential projects, we aim to create a home away from home – a sanctuary that reflects your unique personality and lifestyle.

Industrial and logistics projects differ from the most photogenic buildings, but we know how to activate their frontages. We demonstrate ample turning circles, parking, and loading bays – essential for smooth operations and optimal functionality.

At H4 Group, we're not just visualisers but collaborators, problem-solvers, and visionaries. Let us turn your great ideas into works of art.

At the H4 Group, we know what is needed visually to win planning consents and secure pre-lets.

Our team of experienced designers are led by our founder and managing director, Guy Middleton. A Chartered Surveyor (RICS) and Environmental Engineer (CIBSE).

His career in the property market experience spans 40 years, during which he spent a large portion of it developing large-scale office developments, theatres, cinemas and high end residential in and around London.

Talent Led By Experience

By setting high standards and ensuring all deliverables go through a thorough review process, we deliver mistake-free work that speeds up the process and reduces the need for an exhaustive amount of amends.

We offer extensive CGI visualisation services tailored to meet your project requirements.

Scroll down and click a service to find out more:

Our Process

How We Work

  • Discussing the project requirements and understanding the client's goals.

  • Our experienced team will create a virtual 3D model of the project. This will include all details such as textures, lighting, and shadows.

  • Present the initial draft to the client for feedback. This is an opportunity for the client to provide feedback and suggest any changes or improvements.

  • Based on the client's feedback, we will refine the 3D model and create the final visualisation.

  • Deliver the final visualisation to the client in the required format, ready to be used in planning, marketing materials or presentations.

  • We are committed to providing ongoing support to our through updating assets and digital marketing distribution.

By swiftly and efficiently interpreting design information, we carve out time in our delivery schedule to refine and infuse creative input, ensuring the highest quality property CGI visualisations.

Time is of the essence.


Our property CGIs are early in the design stage. Sometimes, it is too early when the final design is not frozen, but clients want to see a concept or get an early campaign going. There is always a deadline; if the design information is not there, we can tease it with mood boards and a series of information received/required schedules.

We understand the urgency of deadlines. The show must go on, the launch is booked, and the planning committee has a limited time slot. With round-the-clock dedication, we ensure timely delivery even under the tightest schedules. Remaining at the forefront of technology and software, we guarantee high-quality work at competitive prices for our clients.

Trusted by the UK's Leading Property Developers and Architects.

Over the past 25 years, we have produced property CGIs and planning assets for many companies that are responsible for developing London’s real estate into what it is today. Our commitment to efficiently delivering top-notch work has earned us the loyalty of our clients, who keep coming back for more.

Need help with a project?

We would love to bring your project to life. Get in touch and we will give you a call to discuss your requirements in more detail. or drop us an email.
To ensure you receive the most competitive price, we balance several factors.

  • the level of design information provided

  • the inherent risks associated with the project

  • your specified deadline

  • the degree of creative freedom you grant us

    By carefully weighing these elements, we tailor our pricing to offer you the best value for your investment.